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Jessica Policrisi
Jessica PolicrisiItaly

Jessica Policrisi

Print & Digital Designer
Freelance, available at the moment
Email
Jessica
Email
Jessica
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Factsheet

Professional Field
Design
Professional Experience
Experienced
Work Availability
Full Time
Base Region
Europe

Remote Setup

Preferred operating system
MacOS
Current Location
Digital Nomad
Member of a workspace?
No
Nationality
Italy
Years Working Remotely
3
US Work Visa?
Yes
No

Experience/Work Highlights

"Ladbrokes is the UK’s most recognised sports betting brand. Over a 3 month period both the Ladbrokes and Coral brands went through an extensive rebrand, I actively and proudly took part the that rebrand. We needed a brand purpose that helped make the iconic red betting brand relevant to a modern audience. By digging deeper we discovered that they love being part of occasions big and small, World Cups to Gold Cups, and are with the real fans all the way from the build up to the post-game wind down. So we built their purpose around this. The results are impressive: Fastest growing brand in the category. Category leading ad recall and likeability, and significant increases in consideration, usage and share of wallet. "

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